Healthy 365

I worked on Healthy 365 for 2.5 years as a Lead UX Designer in Singapore. This case study explores the product’s health and wellness experience, with research context drawn from a credited public account and newly written design analysis.

My role
Lead UX Designer · 2.5 years
Audience
Singaporeans across life stages
Scope
Health and wellness app · Singapore
Healthy 365 health overview — visual reference: Rajveer Singh Rathore’s published case study.
Healthy 365 health overview — visual reference: Rajveer Singh Rathore’s published case study.

Research context and app visuals: Rajveer Singh Rathore’s public Healthy 365 case study. Original writing and explanatory diagrams. Confidential details remain excluded.

Why redesign?

The published project account describes difficult device synchronization, a slow health overview, and interactions that made routine tracking feel laborious. The opportunity was to connect daily health actions, useful feedback, and motivation in a more coherent mobile experience.

The design goal

Support sustainable health routines through clear entry points, relevant progress, understandable device states, and achievable next actions.

Core strategy

From understanding the context to shaping the experience.

1

Understand the daily context

The public research considers routines, life stages, motivations, and constraints rather than treating health tracking as an isolated task. These research activities are attributed to the published source, not claimed as my own.

2

Define a relevant product direction

The published approach connects research synthesis with stakeholder priorities and a product roadmap. Different life stages inform the relevance and accessibility of potential experiences.

3

Connect the core journeys

Onboarding, the health overview, device pairing, and rewards form the foundation of the documented experience. The annotated diagrams below explain how these journeys support a recurring routine.

4

Support consistent delivery

Reusable components and templates connect the design foundation to implementation. The public account documents collaboration and continuing delivery; my confirmed role was Lead UX Designer over 2.5 years in Singapore.

A repeatable health journey

Annotated view

Core experience

  1. 01Onboard + verify

    Support new and returning users with clear entry states.

  2. 02Health overview

    Make relevant progress and next actions visible.

  3. 03Connect a tracker

    Explain pairing and synchronization states.

  4. 04Activities + challenges

    Give daily effort a relevant, achievable context.

  5. 05Rewards

    Connect progress with a clear reason to return.

Original interpretation of the public design direction. This is an explanatory journey, not a reproduction of the source IA or a measured behavior model.

Research themes translated into design questions

Annotated view

Contexts

  1. 01Working adults

    How can healthy choices fit limited time and shifting priorities?

  2. 02Parents

    How can family routines and relevant guidance work together?

  3. 03Established + retired adults

    How can visual guidance and achievable activity support confidence?

Shared design response

  1. 01Relevant guidance

    Offer context that feels applicable to the person.

  2. 02Visible progress

    Make effort understandable, with clear state feedback.

  3. 03Achievable next action

    Encourage a sustainable routine instead of an all-or-nothing goal.

An original synthesis of publicly reported research. These are design questions, not verbatim quotes or Abhishek’s personal research findings.

The complete design story

A closer look

01 / Published reference · strategy and research

Research context: everyday health competes with everyday life

The published account describes an app whose tracking, device synchronization, and information-heavy interactions made routine engagement difficult. The strategic challenge was to support everyday choices, not simply add more health measurements.

The public research considered life events, motivations, constraints, routines, and existing tools. Its reported interviews with 60 Singaporeans span younger people, working adults, parents, and older adults. Interview topics included health goals, influences, weekday and weekend routines, spending, device use, and experiences with the service.

The synthesis links competing career and family priorities to difficulty maintaining healthy habits. The opportunity is to offer relevant, feasible actions at different life stages rather than assume that every citizen has the same time, confidence, or goals.

02 / Published reference · opportunities and ideation

From research themes to a product direction

The published approach moves through understanding, definition, exploration, and creation. It combines stakeholder alignment, journey synthesis, market context, concept exploration, and citizen feedback before shaping the product roadmap.

First jobbers, parents, and established or retired adults are considered as distinct contexts. Social encouragement, family-oriented knowledge, and accessible guidance are different responses to a shared need for support that fits daily life.

Concept exploration moves from a broad set of possibilities to more tangible prototypes. The reference reports focus-group evaluation and individual refinement; participant counts and results are not independently verified here.

03 / Abhishek’s confirmed project experience

My role: leading UX over 2.5 years in Singapore

I worked on the Healthy 365 app for 2.5 years as a Lead UX Designer in Singapore. This portfolio entry situates that experience within the broader product story while keeping publicly reported team research separate from my confirmed role.

The design discussion below explains the published experience and its rationale. It does not turn another designer’s first-person account into claims about my personal research, workshops, or individual ownership of the reproduced screens.

04 / Published reference · information architecture and foundation

Architecture that supports a recurring health routine

The published foundation connects onboarding, a health overview, device pairing, and rewards. Together these create a recurring cycle: enter securely, understand current progress, capture activity reliably, and see the value of continuing.

The health overview prioritizes relevant information rather than treating all features as equal. Events, challenges, and metric views use related templates, making different activities feel like parts of one product.

The annotated journey earlier on this page is an original simplified explanation of that experience, not a pixel-for-pixel reproduction of the published information architecture.

05 / Published reference · high-fidelity flows

Design the states, not just the ideal screens

Onboarding accounts for new and returning users, verification, and error handling. The important design distinction is between entering the service for the first time and resuming a known health routine.

Device pairing needs comprehensible steps and recognizable progress. When activity data is delayed or a tracker is unreliable, the interface must communicate the state instead of leaving people to infer whether their effort was recorded.

Rewards connect progress to a next action. An understandable path from activity to reward is more useful than a visually prominent points total with no explanation of what it means. These are interpretations of the documented design direction, not new usability findings.

06 / Published reference · design system and build

A shared foundation for delivery

The published design system brings basic styles, reusable components, and core templates together. Its value is operational as well as visual: teams can discuss states and variations through a shared vocabulary.

The account describes design–developer collaboration, documentation, story kick-offs, and regular showcases. Remote work during the pandemic added coordination constraints, making clear decisions and reusable patterns especially important.

This material describes the wider team’s delivery approach. It is not a personal claim about which meetings Abhishek ran or which components he authored.

07 / Published reference · launch and lessons

Launch claims, continuing constraints, and responsible reporting

The public account describes launch and continued delivery, alongside tracker reliability, data integration, security, migration, and prioritization challenges. Launch is framed as the start of an ongoing service rather than the end of the design work.

The source contains inconsistent launch dates and usage figures between its introduction and launch section. For that reason, this portfolio does not repeat those dates, adoption percentages, or daily-use figures as verified outcomes.

The defensible takeaway is the documented design direction: a more coherent health experience supported by core journeys and a shared design foundation. Causal health improvements or individual business impact cannot be established from the reference alone.

Design decisions

The thinking behind the experience.

A useful starting point

Prioritize relevant progress and actions in the health overview rather than giving every feature equal prominence.

Make connection states understandable

Pairing and synchronization need recognizable steps and feedback so users can tell whether their activity is captured.

Link effort with motivation

Challenges and rewards connect activity with a clear next action. The design rationale is to encourage recurring engagement, not simply display a points balance.

Reuse patterns across journeys

Related templates for dashboards, events, and challenges give the product a shared language while accommodating different content.

Published Healthy 365 onboarding designs — reproduced from Rajveer Singh Rathore’s case study; shared project reference, not individual screen-ownership evidence.
Published Healthy 365 onboarding designs — reproduced from Rajveer Singh Rathore’s case study; shared project reference, not individual screen-ownership evidence.
Published rewards journey — visual source: Rajveer Singh Rathore’s Healthy 365 case study.
Published rewards journey — visual source: Rajveer Singh Rathore’s Healthy 365 case study.

Related activity templates

Healthy 365 events template — visual source: Rajveer Singh Rathore’s case study.
Healthy 365 events template — visual source: Rajveer Singh Rathore’s case study.
Healthy 365 challenges template — visual source: Rajveer Singh Rathore’s case study.
Healthy 365 challenges template — visual source: Rajveer Singh Rathore’s case study.

What the work delivered

2.5 years

Abhishek’s confirmed Lead UX Designer engagement in Singapore

Core journeys

Onboarding, health overview, device pairing, and rewards documented in the reference

Shared foundation

Reusable components and templates described in the public case study

The reference reports launch and ongoing delivery, but contains conflicting launch dates and usage figures. Those numbers are not repeated here as verified results. No causal health improvement or individual impact claim can be established from that account alone.

Sources & attribution

Research context and reproduced app visuals are attributed to the public reference. Abhishek’s confirmed contribution is his 2.5-year Lead UX Designer role in Singapore; the reference author’s individual research activities are not claimed as his. Writing and explanatory diagrams on this page are newly created.

Rajveer Singh Rathore’s published Healthy 365 case study

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